Who is it for?
Sales leaders tired of every rep selling differently (even though you have a playbook)
Teams with a playbook nobody uses (or a half-finished one sitting in Notion for +6months)
SaaS solutions ready to bring structure and consistency in their sales process​
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You have a sales playbook but...
Reps still sell their own way and apply their own "methods"
Demo goes well but then prospects slip away for no reasons...
Follow-ups are random, and your sales cycle lacks rythm and urgency.
Knowledge lives in people’s heads and random folders: impossible to train, repeat, or scale.
You waste time deciding what to say or send at each stage.
How it works
WHAT WE REVIEW
WHAT YOU GET
Pillar 1: Strategy & positioning
Pillar 2: Sales process
Pillar 3: Enablement assets
Pillar 4: Coaching and adoption
Clarity on who you help, the pains you solve, and how you stand out.
A map of where deals leak and what to fix first.
A short inventory of what to keep, clean, or rebuild.
Concrete actions to make managers and reps actually use the playbook.
"I don’t just build Sales Playbooks.
I make sure your sales team adopts them"
MEET ME
I’m Carla,
Sales enablement consultant, playbook fixer, coach, and your team’s favorite new ally.​
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I work with SaaS sales teams to stop losing deals they should have won... just because the process wasn’t followed.
My approach:
✓ We co-build (or co-rebuild) a clear, usable, zero-fluff sales playbook.
✓ The team helps shape it, so they actually use it.
✓ We make it fun: quizzes, challenges, short videos, contests, and more.
Because playbooks should be lived, not stored.